Chinese carmakers are beating a path to Africa, attracted by its rapidly growing infrastructure and rising wealth.
Chinese carmakers need to take great care in marketing their vehicles abroad
After riding the domestic growth wave for many years, Chinese construction machinery makers are gearing up to take advantage of the huge opportunities coming their way in Africa's vast infrastructure market.
Chinese and other international automakers are fast turning their attention to the booming automobile market in Africa, to prop up sales in what has otherwise been a tough global market.
Localization strategies can help Chinese auto firms reap long-term rewards
China's next big move will be in financial services.
China's increasing financial power is leading to the rise of the renminbi as an international currency
John Ross believes China will soon be better known for the firepower of its banks than being the workshop of the world for inexpensive manufactured goods.
China has been dedicated to switching its economic growth model in the past few years and will continue such an effort in the coming decades. With softening international demand, increasing labor costs and intense competition from neighboring countries with even cheaper labor, the government has rolled out many policies aimed at transforming China's economic growth model so that the economy relies less on foreign demand through exports and more on domestic consumption.
Financial innovation can improve Chinese companies' global reputation
Multinational firms push Micro Blog marketing strategies to drive sales, growth in China.
Though foreign companies are still fine-tuning their micro blog strategies, domestic companies have edged ahead in China and made considerable gains with their prime-mover advantage.
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