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Picture book brings 'better ideas, better solutions' to children

Updated: 2016-05-21 08:06
By Wang Hongyi in Shanghai (China Daily)

 Picture book brings 'better ideas, better solutions' to children

Left: Celina Chew, president of Bayer Group Greater China, shares a moment with children at the launch ceremony. Right: A grand ceremony for the release of The Mystery of Groovy Goggles is launched by Bayer on May 14 in Shanghai. Photos provided to China Daily

 Picture book brings 'better ideas, better solutions' to children

Left: Malaysian illustrator Hsulynn Pang and a boy browse through the book. Right: Malaysian writer Li-Hsian Choo (left) and Singaporean writer Natasha Wong explain their book.

A children's book called The Mystery of Groovy Goggles was launched by Bayer on May 14 to help popularize science education among young audiences.

The picture book, developed by the company, is the follow-up to What's Up With the Earth? launched in 2010.

The book, with its storytelling, adorable characters and vivid illustrations, brings science to life in an exciting and fun way.

It aims to inspire younger generations to explore and embrace the sciences and encourage them to pursue healthier and more sustainable living, according to the company.

"Science and innovation are two leading drivers of development in our society. As an innovative life science company, Bayer contributes cutting-edge life science solutions for human beings, animals and plants in order for us to have a better life," said Celina Chew, president of Bayer Group Greater China at the launch event in Shanghai.

"In addition, we are strongly committed to promoting science education and inspiring boys and girls to be future scientists. We believe this is very important as it brings better ideas and better solutions to the world," she said.

The second book introduces a new life science theme and continues the exciting adventures of the same characters from the last book. Poppy, Big Bao and Little Bean are a little older as they go on a magical adventure after accidentally discovering a pair of goggles in their garden.

Picture book brings 'better ideas, better solutions' to children

The goggles help them recognize the wonders of science in their daily lives, leading the children down a path of discovery that answers a number of questions, such as the difference between bacteria and viruses, how to find allergens, determining how human immune systems function, the reason for eating healthy food and better methods of caring for pets and animals.

A pair of 3-D goggles comes with the book for the 3-D illustrations.

"The reading process will constantly excite children's curiosity and imagination, and encouraging them to keep exploring the sciences and nature in their daily lives," Chew said.

A short cartoon also complements the entire learning process. The book was written by Malaysian writer Li-Hsian Choo, Singaporean writer Natasha Wong and Malaysian illustrator Hsulynn Pang.

"We want to show kids that the mysteries of life sciences are actually hidden in the most ordinary places. We use groovy goggles to illustrate that everyday things can be extraordinary if you learn to look at them differently," Choo said.

"As for the characters in the book, every one of us would know a Big Bao, a Poppy or a Little Bean. We wanted to showcase very ordinary children and how they are the heroes of today, "said Wong.

In addition to launch such science picture books, the company will also organize more activities and events in future, a move to help promote the science education from childhood and inspire them to learn more about the nature and the world, according to Chew.


(China Daily 05/21/2016 page7)

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