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China Daily Website  

Aiming to go global

2016-07-21 16:18

By (chinadaily.com.cn)

Aiming to go global

Models are pictured backstage. [Photo provided to China Daily]

The show saw more than 40 gowns presented by professional models, socialites and aristocrats, a runway tradition for the Grace Chen brand.

The cast included a Russian royal, Princess Olga Romanoff, and philanthropist Ella Mountbatten.

Backed by an investment from private equity firm Cheng Wei Capital, Chen is now eyeing a bigger audience globally.

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