Big data helps university customize financial support to students

The Nanjing University of Science & Technology Education Development Foundation deposited cash support into the meal cards of 301 students after analyzing the meal card consumption record of all undergraduates between mid-September and mid-November. [Photo/Weibo]

"I think it's the right way to give financial support because it's more targeted and also the students in need don't have to tell their heart-wrenching stories in front of their classmates to show they are more qualified for support than others, as they did before," said a freshman surnamed Su at Nanjing University of Science & Technology.

The targeted aid practice was well received by Chinese Internet users.

Most said the university is so considerate that the impoverished students don't have to worry about losing face any more for applying for financial support and the practice should be extended to more schools in the underdeveloped rural areas.

A small number of others, however, are concerned about the effectiveness of the practice and that some may take advantage of the possible loopholes in the sampling and analysis process.

"This is a good way for colleges to deliver financial support besides more work-study programs, but I think impoverished college students should also try best to find ways to support themselves because they are after all, more capable than primary school students," said 30-year-old Li Haijun, a college graduate who received financial support at primary school but paid for his college days himself.

Yao Yao contributed to the story.