Editor's Note: Beijing's Palace Museum, a must-visit site for tourists from around the world, came up with creative ideas, such as new souvenirs, to bring more fun to more visitors and spread ancient Chinese culture globally instead of showcasing itself conservatively.
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US first lady Michelle Obama, left, and Chinese first lady Peng Liyuan pose for photos at the Palace Museum in Beijing, March 21, 2014. [Photo/IC] |
Celebrity effect helps attract more visitors
Celebrities such as Prince William, US President Barack Obama and his wife, Michelle Obama, all visited the Palace Museum, making it more attractive among ordinary people around the world.
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