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A Bouyei woman plays the traditional instrument, the yueqin, in a performance. [Photo/China Daily and Xinhua] |
Marketing relies heavily on mountains and programs focused on sightseeing, leisure, sports, education and health.
Highlighting different destinations' unique characteristics is vital to the tourism boom, he believes.
"Don't underestimate mountain tourism," he says.
"Take Guizhou－its tourism consists of ... mountains, ethnic diversity and rural scenery."
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